Frequently Asked Questions

What is CloseLogic?
CloseLogic is an intelligent CRM built specifically for real estate professionals. It analyzes email conversations to understand buyer intent, urgency, and property preferences—so agents know exactly which leads deserve attention and when.
How does CloseLogic help me close more deals?
CloseLogic automatically evaluates incoming conversations and assigns clear intent signals such as lead priority, confidence level, and estimated deal value. This removes guesswork and helps you focus on high-impact conversations instead of inbox noise.
Do I need to manually tag or score leads?
No. CloseLogic automatically analyzes conversations and updates lead insights for you. You can still adjust or override information manually, but the system is designed to reduce busywork—not add to it.
How accurate is the lead scoring?
Lead scoring is based on conversational signals like urgency, budget clarity, follow-up behavior, and intent language. Each score is paired with a confidence level and reasoning so you understand why a lead is prioritized—not just the number.
What is pipeline value estimation?
CloseLogic can estimate potential deal value when price signals appear in conversations. This helps you understand not just who is interested, but how much revenue may be tied to your active pipeline.
Can CloseLogic help me respond faster?
Yes. CloseLogic highlights leads that require immediate follow-up and helps you prioritize next steps, so your team responds faster without missing high-intent conversations.
Is my data secure?
Yes. CloseLogic is built with security best practices in mind, using modern authentication, encrypted storage, and permission-based access. Your data is never shared or used outside the platform.
Do I need technical knowledge to use CloseLogic?
Not at all. CloseLogic is designed for agents—not engineers. Once connected, the system works automatically in the background while you focus on conversations and closings.
Will CloseLogic replace my current CRM?
CloseLogic can function as a primary CRM or as a focused intelligence layer depending on how you choose to use it. Many users adopt CloseLogic to gain clarity and prioritization that traditional CRMs lack.
Does CloseLogic work in real time?
CloseLogic continuously updates insights as new messages arrive or conversations evolve, ensuring your pipeline reflects the most current buyer intent.
What plans are available?
We’re currently demo-first while we roll out the next version of CloseLogic. Book a product demo and we’ll walk you through the platform and discuss fit and rollout options.